Top PR & Communications Agencies in New Zealand for 2026
New Zealand's leading public relations and communications agencies, from crisis management specialists to brand storytellers.
Public relations and strategic communications are essential for building and protecting your brand's reputation. Here are New Zealand's top PR agencies.
Leading PR & Communications Agencies
1. Alexander PR
Location: Auckland
A multi-award-winning full-service PR agency specialising in crisis management, reputation management, and AI-powered online reputation management. Member of the Public Relations Global Network (PRGN) and affiliate of Burson Cohn & Wolfe.
2. Sputnik
Location: Wellington
A full-service marketing and communications agency with over 20 years of experience. Sputnik specialises in advertising, editorial media, video production, and brand experience campaigns. Clients include NZIFF, ANZ, and Powershop.
3. Accentuate+ Public Relations
Location: Wellington
Led by principal consultant Rob McGregor, Accentuate+ is a full-service communications and PR agency specialising in strategic counsel, media relations, government relations, and issues management.
4. Attn! Marketing PR
Location: Havelock North, Hawke's Bay
Founded in 2003 by Anna Lorck and Damon Harvey, Attn! is a well-established PR and marketing firm serving local and national clients across New Zealand.
5. Wright Communications
Location: Auckland
An Auckland-based PR and communications agency specialising in media relations, content marketing, and digital PR.
6. Goode PR
Location: Auckland
A public relations agency delivering strategic communications and media relations for New Zealand brands.
PR Trends for 2026
AI-powered reputation management, crisis preparedness, and integrated digital PR strategies are becoming essential for New Zealand businesses.